Former WHOOP and Fitbit Executives Be part of CardieX Group Firm CONNEQT Well being to Drive Product Launch and Advertising and marketing Methods

Effectively being and well being leaders Jack Seitz and Lara Rosenbaum be a part of CONNEQT’s govt employees, bringing a merged 45 a very long time of digital wellness promoting and advertising and marketing experience

IRVINE, Calif., April 4, 2022 /PRNewswire/ — CardieX Confined (ASX: CDX), a worldwide well being applied sciences agency focused on cardiovascular sickness and vascular well being points, now proclaims the addition of noteworthy consultants within the nicely being and bodily health areas. Jack Seitz and Lara Rosenbaum have been appointed to the federal government group of CardieX’s subsidiary, CONNEQT, a brand new purchaser total well being enterprise that may goal on home important indications screens, wearables and client wellbeing purposes.

Former WHOOP and Fitbit Executives Be part of CardieX Group Firm CONNEQT Well being to Drive Product Launch and Advertising and marketing Methods

Jack Seitz, Chief Advertising and marketing and promoting Officer, CONNEQT

Jack Seitz joins the group as Chief Promoting Officer, bringing with him promoting and advertising and marketing, inventive services and products and mannequin administration sensible expertise from companies this sort of as Puma and WHOOP – the latter not way back staying valued at $3.6 billion following launching in 2011. Jack’s enthusiasm has always been within the well being and well being and health room, supporting to convey new engineering to {the marketplace} to propel these industries forward. All through his time at WHOOP, Jack centered on reaching elite performers and educating specialist athletes on the worth of monitoring their vitals for preferrred effectiveness. His perform with the corporate aided to accumulate it from a startup to family establish in a shorter time. Now, his curiosity lies in selling total well being technological innovation that reaches a a lot bigger market – the day-to-day client. He was drawn to CONNEQT realizing its merchandise and options are made to allow keep watch over each day essential indicators and coronary coronary heart metrics as a approach to maximize preventative wellbeing. With cardiovascular illnesses staying the world’s main explanation for lack of life globally, Jack felt aligned with CONNEQT’s mission to disrupt the center nicely being market by offering items that consider what issues.

“I’ve skilled the privilege to get the job finished for a few of the most modern organizations the sporting actions and wellbeing tech industries have observed, and through that point I acknowledged the significance information can have in aiding keep away from accidents,” said Jack Seitz, CMO of CONNEQT. “I wish to use my sensible expertise to CONNEQT which is doing great get the job finished within the coronary heart well being room. With the amount of individuals impacted by cardiovascular well being situations, every knowingly and unknowingly, it’s data that may help people observe by which their wellbeing lies and what they require to alter to live a prolonged and sturdy each day life.”

Lara Rosenbaum has been appointed as CONNEQT’s Senior Director of Content material materials System and can be main technique all-around branded content material to help state of affairs CONNEQT as a reliable, go-to total well being supply. As well as, she can be working together with Jack to steering the agency’s selling targets and desires. Lara brings together with her a myriad of knowledge in total well being journalism, digital branding, and articles promoting and advertising and marketing, getting carried out comparable perform for Fitbit, Hims, Girls’s Wellness Journal and different likeminded companies. Proper earlier than commencing her job, Lara was a member of the U.S. Freestyle Ski Workers, which is the place her enthusiasm for wellness, health and peak common efficiency really stems from. She was drawn to CONNEQT realizing what its applied sciences is constructed to do: aiding clients be taught and notice their wellbeing on an extra diploma. As a former athlete herself, Lara understands the relevance of recognizing how your human physique operates, and she or he believes bringing gear to clients that can provide state-of-the-art metrics on their vitals and vascular nicely being is basically exercise shifting.

“As a inventive thinker, I’m fired as much as be turning into a member of this outstanding employees at CONNEQT to assist share its plans and eyesight with the surroundings,” mentioned Lara Rosenbaum, Senior Director of Content material System at CONNEQT. “The products in development are outstanding and able to constructing a authentic distinction. I am hopeful to make use of my experience within the well being and bodily health industries to showcase simply how groundbreaking engineering like that is, and the electrical energy it may have when introduced proper to clients to make use of as a part of their on a regular basis routines.”

Lara and Jack each joined CONNEQT simply after observing the probably the model identify has to normalize coronary coronary heart total well being monitoring so each day shoppers can enhance their well being and health and sensible expertise real vitality. The 2 executives are becoming a member of the workforce to work along with CardieX’s group CEO and Co-founder of CONNEQT, Craig Cooper, who inspired them the 2 to be part of this journey.

These new hires seem at a time when CONNEQT is producing its initially merchandise and options, which can start launching later this 12 months. The primary to market would be the CONNEQT “Pulse” – a twin blood stress hold observe of anticipated to be the to begin with consumer important indicators monitor to judge central blood strain working with CardieX’s patented SphygmoCor® applied sciences. Additionally, CONNEQT can be branching quickly thereafter into the wellbeing wearable area with the CONNEQT Band, which can contain a full suite of patented wellness parameters as completely as distinctive well being and wellness features centered on coronary coronary heart total well being.

“Jack and Lara ship with them not solely a wonderful provide of business foremost experience, but in addition an abundance of enthusiasm for CONNEQT and what we’re endeavor within the coronary coronary heart wellbeing room,” said Craig Cooper, Group CEO and Co-founder of CONNEQT. “It’s a improbable honor to be ready to convey their expertise to our enterprise, and I search forward to observing what they attain.”

To know extra about CONNEQT’s father or mom firm and the patented SphygmoCor® know-how made use of within the upcoming items, go to To proceed to be told about CONNEQT and its services or products rollouts, cease by and sign as much as maintain “conneqted.”


In summer season of 2021, CardieX declared its most up-to-date subsidiary CONNEQT, a digital total well being group targeting bringing residence important indicators displays, wearables and purposes proper to clients. The objects, set to get began launching in late 2022, can be utilizing the precise Fda-cleared and patented SphygmoCor® applied sciences that has been employed in medical merchandise for additional than 20 a long time by CardieX subsidiary, ATCOR.

About CardieX:

World vast nicely being engineering company CardieX is a frontrunner in coronary heart well being and health technological innovation and arterial data evaluation. Its ACTOR subsidiary is a total world chief in health-related units and digital solutions for hypertension, cardiovascular ailment, and different vascular well being and health issues with ATCOR’s SphygmoCor® know-how recognized because the market regular for measuring central arterial rigidity waveforms. CardieX’s CONNEQT subsidiary develops and marketplaces client residence well being and health units and wearables. CardieX is talked about on the Australian Stock Commerce (ASX:CDX).

Lara Rosenbaum, Senior Director of Content Strategy, CONNEQT

Lara Rosenbaum, Senior Director of Articles Strategy, CONNEQT

CONNEQT Logo (PRNewsfoto/CardieX Limited)

CONNEQT Emblem (PRNewsfoto/CardieX Constrained)



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